Money Smarts Blog

Small Business, Big Appetite for Success

Aug 26, 2025 || By Steve Rogers, Vice President of Commercial Lending

Two young cafe owners, African American woman, man, collaborate on bookkeeping.

Starting a small business is exciting and a little overwhelming. You’ve got the dream, the skill, and the passion. Now comes everything else: money, planning, marketing, and about a hundred other hats you’ll wear along the way.

Whether you’re opening a coffee shop, a landscaping service, or the next go-to tenderloin sandwich spot in the Quad Cities, you’ll need more than just your craft to make it work. Here’s how to set yourself up for success.

Know your “why”

A strong “why” keeps you going when things get hard. Is it freedom? Creativity? Building something for your community? Whatever it is, write it down and come back to it often, especially on the tough days.

Be ready to wear all the hats

If you make the best breaded pork tenderloin in the Midwest, that’s awesome. But running a business means you’re also the IT department, HR manager, accountant, salesperson, and marketing team – sometimes all before lunch. The more willing you are to take on those roles (or learn from people who have), the smoother your journey will be.

Handle the “boring” stuff early

Licenses, insurance, bookkeeping, they’re not glamorous, but they’re essential. Getting them done early means you won’t be scrambling later when business picks up.

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Plan your money like it matters (because it does)

Cash flow will make or break your business. Know how much you need to start, cover expenses, and pay yourself, and build a cushion for the unexpected.

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Find your people

Build a network of supporters: mentors, fellow business owners, and trusted professionals (accountants, attorneys, your credit union’s business lender). Surround yourself with people who can answer questions, share ideas, and cheer you on.

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Keep learning

Markets change. Customers change. Technology changes. Stay curious and keep improving, even if you’ve been in business for years.

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Bottom line: Starting a business isn’t just about doing what you love, it’s about learning the parts you don’t love, too. The more prepared you are for both, the better your shot at building something that lasts.

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